Tag Archives: blog

The Power Of Being Passive In Social Media

To me, marketing through social media falls into two camps: Active and Passive. Active is when a company disseminates information through channels like Facebook, Twitter, YouTube and blogs. Passive is about spending time listening to what consumers are saying about … Continue reading

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The next hot thing in marketing

In the latest issue of Fortune magazine, prominent people talked about the best advice they ever received. Lauren Zalaznick, President, Women & Lifestyle Entertainment Networks, NBC Universal, stated the best advice she ever received was to listen. Great advice – probably … Continue reading

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Are People Talking About Your Company?

Everyone is familiar with the power of word of mouth.  In fact there is an organization dedicated to it – WOMMA.  There are companies like BzzAgent harnessing and trying to spur word of mouth for their clients.  And with blogging, … Continue reading

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