Tag Archives: word of mouth

Strengthen Your Core

I was re-reading a 2001 article from the Harvard Business Review about how to navigate your business in a downturn.  It reminded me that so many companies often try to diversify their products and services to capture revenue from new … Continue reading

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Are People Talking About Your Company?

Everyone is familiar with the power of word of mouth.  In fact there is an organization dedicated to it – WOMMA.  There are companies like BzzAgent harnessing and trying to spur word of mouth for their clients.  And with blogging, … Continue reading

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